My intention from the beginning of this media project was to challenge the conventions of real media products. I personally feel my media product hugely challenges the conventions successfully of real media products regarding the horror category.
Typically my media product is a very low budget production. To challenge the conventions of real media products which require thousands of pounds would be challenging. However I feel including many of the aspects below I have included, I have succeeded.
I feel that I have successfully challenged the conventions of real media products due to the fact when I view real media products and compare them to mine I can see a lot of resemblance in every aspect.
- Camera Angles – My camera angles look very professional. I have included almost every type of camera angle.
- Over should shots – In this case an over shoulder shot was to kind of reveal that the character had 2 different sides. And him being invisible by the black lightning it was an unpredictable moment as to how he would react.
- POV Angles – This is to show a sense of a person claustrophobic or simply limited to what they have access to. I have done this to allow the audience to have very little view of the situation; this gives a paranoid affect to the situation.
- Low angle shots – In my trailer these were used a few times to simply represent my characters and show they are big and bold. This was used in a couple of scenes such as the locker scene. This generally put us in a vulnerable angle, showing they are obviously more powerful than us.
- Long/Medium shots – These long and medium shots basically evaluate a situation and entitle us to feel the atmosphere and environment.
- Close up shots – Close up shots are similar to POV shots in some ways. In my trailer they are used very successfully in creating a claustrophobic atmosphere. Also limiting the audience as to what they can see and what will happen next.
Overall these are camera angles which are all situated in real horror media products. This is evident due to the fact I have done a lot of research on many different trailers. I have typically included these angles to challenge the media conventions of real products. I feel I have very successfully done this due to the fact I have included almost every camera angle in a successful way to build a strong trailer which challenges real media products.
- My movie effects look semi rather advanced. I have included and imitated many video effects I have seen in real media products.
- Making animations – I made a few animations which generally were very good for combining with voiceovers. This was a simple animation I created in a few minutes allowing me to add some text. You see these in many real media products.
- Using glow effects – Glow effects were very effective in my trailer. Using glow effects with a simple camera shutter sound effect really improved my trailer to live up to the scary and unpredictable plot. I really felt my media product included conventions which you would see from a professional SAW trailer on this note.
- Flashback/Sepia tones – This was very effective in a build up part of the movie to kick off the fact paced action. I simply added a sepia effect which is perfect for reminiscing on a past moment. I then lowered the opacity of one of my layers to give the effect that my character is thinking back to a past time.
- Colour Editing – Throughout my trailer I have use colour settings to contribute towards the mis of my trailer. Towards the end when the atmosphere gets worse, gloomy and scary the colours simply become a lot more gloomy, dark and overwhelming. As you can see from this scene I have rapidly reduced the brightness and played with some colour settings to create the perfect Atmosphere. This was originally a well lit room.
- CCTV Effects – You can see I have included this effect a few times. Simply reducing the saturation so it appears black and white followed by introducing a grainy effect to give the effect you are viewing the scene from a CCTV camera. A CCTV is very affective in a trailer like this, this is due to the fact CCTV is often associated with crimes. Therefore I felt introducing this would give my media product a big benefit towards my genre.
- Black and white – I made scenes black and white sometimes which related to sound effects. A great example of this is when a static sound appeared the colour appeared black and white flickering. This appeared as an act of interference, as if signal is being lost.
- Blurry effects – This was an effect I considered I included very well to enhance a situation in the trailer. A great example of this is when a character received a blow to the face, the blue effect was introduced as an act of concussion and confusion as to what is happening.
Overall I feel I have included so many of these effects what you could consider as professional techniques which you do see in real media products. I have successfully inputted these into my final trailer which makes me feel as if my trailer is successful. Not have I only included them; I have made them look very affective to match my overall targets from the start of the project.
- Sound Effects and sound usage – The sound was the main aspect in my trailer I feel I put it to full use to challenge real media products.
I put a lot of effort regarding sound in my trailer, using my camera to record real time sounds to add into specific scenes in my final trailer. My trailer challenges sound in many real media products due to the fact it brings a totally built up atmosphere. The idea of my sound usage is to slowly build up the atmosphere regarding the tension in my storyline.
- Using heartbeat sounds to nullify a very tense atmosphere, almost as if time is freezing and it leaves an audience wondering what is happening. Generally keeping them on their toes throughout the trailer.
- Using pre recorded screaming sounds to build a tense atmosphere throughout the end of the trailer.
- Using a camera shutter sound to display snapshots in my trailer.
- Breathing out of breath into my camera and then using the audio track in a running scene to give a more affective use of sound.
Overall I would say my sound usage was very successful and definitely challenge many conventions of real media products. The general aim was to create a soundtrack which went into the trailer shocking and engaging the audience. The sound did exactly this; it was then followed by a more calm sound approach while throughout the trailer it slowly built up along with sound effects. Finally at the end of the trailer the sound built up so much to the point where it stopped. The idea of this was to keep the audience attached, intrigued and on their feet. I feel the sound effects matched up to a lot of the other real media product I have viewed recently.
I generally feel my media product has challenged real media products potentially as far as it could in every aspect. The general idea of the trailer was create a horror thriller movie which signified a story line of two very close friends who eventually fell out breaking their friendship. Followed by this their love turned to hate and trouble brewed. From watching my trailer my point is revealed evidently very well.
As well as having a very successful trailer I feel I have challenged the media products very successfully. Along with this I have also kind of incorporated a method from a totally different type of film which doesn’t belong to a horror thriller trailer. After exploring shifty, there feels like a huge part of shifty regarding the friendship exploration you can see when viewing my trailer. I feel as if I have combined two trailers together creating a very successful trailer which challenges a lot of aspects in the real media products.
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